Veteran Hollywood producer Robert Greenblatt, chairman of Warner Media and Direct- to -Consumer has been named as the ‘Personality Of The Year’ at MIPCOM 2019.  The internationally renowned entertainment executive and producer will be honored at a gala dinner for leading international television executives at the Carlton Hotel, Cannes, France, and will also be taking part in a keynote interview on Tuesday 15 October bringing his unique perspective to this year’s theme “The Streaming Offensive”.

Greenblatt is chairman of WarnerMedia Entertainment and Direct-to-Consumer. Prior to that, he was chairman of NBC Entertainment during a period in which the network enjoyed success with shows including “This Is Us” and “The Voice.”He started his career as a producer of award-winning shows including HBO’s “Six Feet Under” for which he won the 2002 Golden Globe Award for Best Drama Series, the 2003 Producers Guild Award, three GLAAD Media Awards and the Peabody Award.

In his current role, which he took up in March this year, he oversees the much-anticipated launch of WarnerMedia’s new direct-to-consumer service HBO Max, as well as HBO, TNT, TBS, truTV and Otter Media, with responsibility for all creative and operating decision across the portfolio worldwide.

“Robert Greenblatt is one of the most respected entertainment executives in our industry,” said Paul Zilk, CEO of Reed MIDEM, organizer of MIPCOM. “His passion for creative excellence, his pioneering spirit and ground-breaking approach to programming have changed the face of the industry and in recognition, we are honored to welcome him to Cannes as the MIPCOM 2019 Personality of the Year.”

Greenblatt will be joining the roll with past ‘Personality of the Year’ award winners like Issa Rae, Creator, Producer and star of HBO’s “Insecure”, David Zaslav, President & CEO, Discovery Inc., Shonda Rhimes, Founder, Shondaland, Simon Cowell, TV & Film Producer, etc.